Join visionaries, technologists, artists, educators, and cultural leaders for a unique hybrid summit where immersive strategies are transforming the way we experience tourism, events, and education.
The Immersi Travel World Summit is: Where tradition meets innovation in the south of France. Where new digital strategies for tourism are being created.
Breakfast, Meet and Greet, & Press Event at Intercontinental Hotel Marseilles: Alcyone Room with breathtaking views of the Old Port and Notre Dame de la Garde Basilica
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November 2
🍷 Provence Immersion AR & Wine Tour
Presentation of the Art & Wine luxury tour project with AR activations.
Luxury tourism and Diwali strategy prsentation by Claude Bénard, Chief Tourism Officer at EduTech Tourism.
“The customer experience” by Tancrède Barale, senior consultant in luxury hospitality and tourism, and alumnus of the Lausanne Hotel School .
Gourmet dinner at the RIVA restaurant and bistronomic dinner at the LE BISTROT restaurant by Maison Bérard
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November 3
Arrival of delegates and additional guests
Informal networking & cultural outings in Marseille
FREE PUBLIC ARt Walk Experience
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November 4–5
🌍Immersi Travel World Summit – Marseille WithFocus on four leading markets: USA, Europe, Asia, and India.
Presentation of keynotes by expert leaders
XR demonstrations, and immersive panels
Artist showcases and live AR/VR/NFT activations
Two exclusive workshops with Jools Stone, Senior Copywriter at British Airways Holidays
Gourmet lunches at LE TURF / LOUNGE BAR, on the square in front of Sainte-Anne Church
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November 6–7
Strategy sessions, partner meetups, and post-panel discussions
Site visits and AR mapping with Wondar.land and partners
Content creation and digital storytelling labs
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November 8
🎓VIP Networking Day – Chateau la Citadelle
Executive gathering (40–50 people)
Held at Château la Citadelle in Marseille, a heritage site dedicated to creativity and innovation.
In the evening, guests reserve and pay for their meals themselves at Le RIVA restaurant or LE BISTROT restaurant by Maison Bérard****, or reserve a room directly at the hotel. Contact for reservations required https://hotel-berard.com/en/berard@hotel-berard.com +33 4 94 90 11 43
Location: At Chateau La Citadelle, the place where arts and innovation meet in Marseille
Format: Invite-only gathering of 40–50 key stakeholders
WHY IT MATTERS: "You'll learn strategic and operational things you can't get anywhere else. Believe me, I have 30 years' experience in the travel industry." - Claude Bénard - Chief Tourism Officer
Welcome coffee 2 breaks Lunch Day-long entertainment provided by the EduTechTourism team and its partners and sponsors.